At Dreamforce ‘22, Salesforce introduced its latest product, Salesforce Genie - described as Salesforce as a “real-time platform for customer magic.” But what exactly does this product do, and how can it help your business? Let’s look at what this new product by...
THE BLOG
What is Einstein Behavior Scoring and how does it work?
Einstein Behavior Scoring is an intuitive tool created to help your company effectively close more deals. This feature allows sales representatives to have a clear view of each prospect and their overall likelihood of purchasing what products or services your company...
How to Use Pardot and Einstein Send-time Optimization
1. Enable Einstein Send Time Optimization first by navigating to the setup cog on the top right of your screen, then click on the marketing set up from the drop-down. From the Quick Find box, search for Einstein, then select “Einstein Send Time Optimization” and then...
Pardot Users Can use Einstein for Send Time Optimization
Americans who work on a computer spend on average over 9 hours sitting in front of the computer working, checking emails, and navigating in and out of various applications they need to complete their jobs. With the shift to more and more employees working from home...
What You Need to Know About Salesforce Einstein Chatbots
What you need to know about Einstein Chatbots If you’ve surfed the web in the past ten years, you’ve probably had the opportunity to start a conversation with the company whose site you’ve visited. Maybe you wanted to get a few questions answered before buying a new...
Selecting the Right Salesforce Offering – An Overview of the Salesforce Clouds & Apps
Selecting the Right Salesforce Offering Are you at the point in the decision process where you’ve come to the realization that Salesforce is the right CRM software for you and your company, but are completely overwhelmed by the thought of attempting to select the...
Pardot Einstein Behavior Scoring – Getting Started
Getting Started with Pardot Einstein Behavior Scoring Pardot Einstein brings together AI and Machine learning functionality to Pardot users. It allows users to become more efficient and focus on the right kind of prospects while making data-driven decisions to alter...
4 Awesome Things that Einstein Analytics & Discovery Can Do for Your Business Right Now
So I’m sure you’ve heard that Einstein Discovery and Analytics is pret-ty rad. I mean, the lil’ guy basically took over Dreamforce 2019 when he showed up at the Opening Keynote. You can plop this tiny genius literally right in the middle of your meetings. You ask, and...